Search engine optimization (SEO) is about drawing targeted traffic to your website and helping it appear higher in relevant search results. However, good SEO, the kind that drives results, isn’t as simple as using a few keywords. Instead, it requires a thorough understanding of how the major search engines work. Thus, if you want to implement effective SEO strategies, you have to find a great SEO company.

Personalized Service

You should always pick an SEO company that offers personalized service. You deserve more than a one-size-fits-all approach. In fact, here at C0MPLÉX1, we take the time to get to know each customer and their business. We take an in-depth look at their organization, their goals, their current SEO strategy, and their competition. From there, we come up with a strategic SEO plan that’s tailored specifically to each individual business. This type of custom approach can increase your chances of measurable success.

Experience

When you choose an SEO company, experience counts. You want a company that has a long history in the industry and that is up to date on the latest SEO strategies. We have 88 years of SEO experience and are backed by a team of highly skilled writers, web designers and developers, marketers, and SEO/SEM specialists. By handling everything in-house we have more control and are able better execute SEO strategies.

Measurable Results

At C0MPLÉX1, we pride ourselves on taking a results-driven approach to SEO. Our goal isn’t just to bring more traffic to your website. It’s to bring in the right traffic, the kind of traffic that leads to conversions and increased success. Additionally, we monitor each of our SEO strategies and their performance. Then, we make changes as needed. Quality SEO companies don’t just implement strategies and send a bill. Instead, they understand that good SEO requires constant monitoring and updates.

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When you choose the right SEO company, there’s no limit to what you can achieve. If you’d like to learn more about us and how we can help your business, contact us today. We look forward to speaking with you.

43% of marketers surveyed reported an increase in rankings or traffic after updating their websites. Furthermore, failing to update can have negative consequences. C0MPLÉX1 can help keep your site fresh, modern, and effective with SEO services and regular updates.

Why You Should Update Your Website

Business websites serve many purposes. They provide visitors with information about your business and what it has to offer. However, they should also draw in new traffic, build your brand, and help you establish a positive web presence. But, you can’t just build a website and expect it to thrive. Instead, there are many reasons why you should update your website on a regular basis.

Engage Visitors

The content on your website matters. It affects the overall tone and feel of your site. It also impacts how people view and remember your business. If you want to continue to engage visitors, you have to keep your content fresh and modern. It should be useful, relevant to current trends and needs, and easy to understand.

When you update your site and your content, you can draw in new visitors and keep current customers interested and informed. In fact, in a recent survey of marketers, 45% reported that they saw an increase in engagement after updating their content. Additionally, 43% reported an increase in rankings or traffic.

Attract Attention

Website updates can also help improve your search engine rankings. Major search engines, such as Google, take notice of how frequently sites are updated. Sites that stay stagnant often fall lower and lower in relevant search results. This can lead to decreased traffic, which can further impact search engine rank.

Improve Your SEO

When you regularly update your website, you can also improve your SEO. At C0MPLÉX1, we pay close attention to how your site is performing. This allows us to determine which keywords and strategies are working and which ones need to be revised. As a result, your site and your SEO can continue generating the outcomes you want.

Also See: Continuous Integration And Continuous Deployment

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Now that you understand why you need to update your website, it’s time to take action. C0MPLÉX1 can help you maintain and continually update your site. To learn more about our services and what they can do for you, contact us today.

While 70% of marketers view SEO as more effective than PPC, both have their strengths. C0MPLÉX1 can help you use these and other online marketing strategies to achieve your goals.

SEO Vs. PPC

In today’s competitive world, it’s not easy or cheap to get noticed online. Many businesses use one or more strategies to attract revenue. Two of these strategies are SEO and pay-per-click advertising. Both can be helpful when implemented correctly. The key is to use the right strategies in the right ways.

SEO

In the battle of SEO vs. PPC, SEO wins out, at least according to marketers. Databox reports that 70% view SEO as the more effective option. And yet, only around 30% of small businesses have an SEO strategy in place. Without one, you will be missing out on traffic, increased sales and conversions, and many other benefits.

An effective SEO campaign can help your business site rank higher in relevant search results. It can also help build your brand and make it more recognizable. Plus, unlike with PPC, you don’t have to pay for the traffic you receive resulting in higher margin sales.

PPC

While SEO is helpful, PPC advertising has a lot to offer as well. You do have to pay when your ads are clicked on. However, if your campaign is set up correctly, you can reach a very specific audience, which can increase the chances of sales and conversions. Additionally, PPC can help you achieve your desired results more quickly than SEO. With the ability to customize, time and execute this makes PPC very attractive to businesses. In addition PPC on search engines can accomplish amazing research that you can then use on SEO campaigns!

Joining Forces

At C0MPLÉX1, we see the value in both PPC and SEO. PPC can be effective at reaching short-term objectives, while search engine optimization is more of a long-term strategy. And, with our help, you can use both to work toward your revenue and proffit goals.

We offer a range of SEO services to meet your needs. From website design to keyword research, content creation, and more, we’ve got you covered. We are also a certified Google Ads partner and offer full-service PPC management.

Contact Us Today

Why limit yourself to just one marketing strategy? Instead, use a combination of methods to get the results you want. To learn more about SEO, PPC, and other online marketing services from C0MPLÉX1, contact us today. We look forward to serving you.

Recently, the well-known web hosting company, GoDaddy, experienced a data breach that affected 1.2 million customers. This breach left customers vulnerable and exposed sensitive information, including:

• Email addresses
• Customer IDs
• Database passwords
• SSL private keywords 

Unfortunately, this type of exposure is a risk users take when they choose big box providers for web hosting. The good news is that something can be learned from the GoDaddy data breach: the importance of dedicated hosting from a reputable provider.

At C0MPLÉX1, we are proud to offer not only dedicated website hosting but also dedicated IP addresses to help keep our customers’ information more secure.

Safety, Speed, and Satisfaction 

Our web hosting services are centered on safety. We saw the risk in trusting overwhelmed big box hosting companies years ago. This prompted us to take action and migrate our clients from GoDaddy to our own trusted server.

 As a result, our customers enjoy:

• Competitive pricing 
• Speed
• Continual website backups
• High levels of cybersecurity
• Expert IT services
• Dedicated customer support

Best of all, we offer the kind of personalized service you won’t find with a “chain” web hosting company. You won’t be just another website to us. Instead, we’ll take the time to understand your organization and its hosting needs, and we’ll use our expertise to find you a customized solution.

What’s more is that we don’t just put these safeguards in place once. Instead, we continually work to keep your information safe through regular monitoring, security upgrades, and being proactive against new and developing risks. With us, your site and your data can stay secure, which protects both your information and your reputation. 

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Why take a risk with your business when there’s a better, safer option available? To learn more about our web hosting services and the many measures we take to protect you, contact C0MPLÉX1 today.

The internet as we know it today, or, more accurately, the world wide web, first came to life in 1989. As it gained popularity, it slowly revolutionized and took over the world. Today, it is used daily by the vast majority of Americans. It has transformed the way that people buy, sell, communicate, and conduct business. What’s more is that it’s not done growing, making it even more vital for businesses to grow their online presence.

A Major Resource

Internet growth has to happen because the internet isn’t just a boon to communication. It’s a boon to the entire nation. In fact, it’s a major part of the country’s gross domestic product or GDP. According to the Internet Association, as of 2018, 10% of the United States’ GDP was made up of internet-related revenue. That translates to about $2.1 trillion in value. 

Add all of this to the fact that the internet directly employed 6 million tax paying people in 2018 [source: https://internetassociation.org/publications/measuring-us-internet-sector-2019/] and it’s clear that the internet is a vital asset to the nation. As a result, it’s not going anywhere anytime soon.

A Changing World

The internet changed the world, but the world has also changed in other ways. COVID-19, for example, has drastically altered the way that people live and work. With close contact with others discouraged, more people have started using the internet for business, education, work, and more. 

For proof of its growth, one only has to look at annual peak traffic statistics. Data Centre Review reports that, between 2016 and 2019, peak international internet traffic grew at an annual rate of 30%. As of 2020, that rate had skyrocketed to 47%, much greater than the anticipated growth rate of 28%. As the world changes, one truth remains the same: the internet is here to stay and is likely to become an even more fundamental part of modern society.

An Opportunity

People think of the growth of the internet as just a fact of life, something that has little to do with them. However, this couldn’t be further from the truth. Because the internet is growing and expanding constantly, it’s more important than ever to integrate with this resource, particularly for businesses.

Many modern customers no longer demand face-to-face interaction. Many even avoid it entirely in favor of quicker, easier, internet-based solutions. Thus, it’s imperative for professionals to harness this resource and find innovative ways to use it while they still can. Those who don’t will inevitably fall behind. 

A Path To Evolution

The internet will continue to grow and businesses that fail to fully utilize it wont. To keep this from happening to your business, start growing your online presence now. Change course, evolve, and make internet growth work in your favor. To learn more, contact C0MPLÉX1, a leader in SEO and digital marketing.